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Design Management

Design Thinking

The Design Thinking Framework

  • Empathize
  • Define
  • Ideate
  • Prototype
  • Test
Design Management

Working with clients

Writing a creative brief

Planning and managing your design project

Researching & writing for design

Creating a portfolio


Storytelling & narratives

Transmedia communication

Presenting your design project

Reflecting on your work

User Experience Design

User Research

User research strategies & approaches

Interviewing techniques

Focus groups

Quantitative research

Persona development

User Narratives

User flows

Storymaps & storyboards

User journey maps

Content Design

Information architecture

Content mapping

User Interface Design

Creating wireframes

Designing interactive prototypes

Voice prototyping

Testing & validation

Visual Design Practices


Usability and accessibility guidelines

Style Guides

Creating or using a style guide

Mood boards



Introduction to typography

Typography for the web


Using images

Adding video

Adding animation

Design Execution Practices

Product Roadmaps

Establishing a product backlog